99 - Changing The Consumer’s Mindset About Toilets, with Michael Hopkins
In this episode, we sat down with All by 4d, Inc. Co-Founder and CEO, Michael Hopkins. Disillusioned during his career as a neurophysiologist, he left the healthcare industry in 2016 and went backpacking around the world. During his travels, he gained the inspiration to fix one of the most common fixtures we all have in our homes but often feel uncomfortable talking about – our toilets.
Michael spent a year learning about global sanitation, which enabled him to develop a toilet system that is more hygienic, ergonomic, and sustainable than the ones we are used to, along with a non-toxic toilet cleaner.
As a neuroscientist-turned-entrepreneur, he also shared the struggles and important lessons he has learned through his entrepreneurial journey.